AI visibility score
A score from 0 to 100 that combines visibility (50%), position (20%), citations of your site (15%) and tone (15%).
Visibility
The percentage of answers in which your brand appears. Next to each figure you'll see the margin of error: with fewer answers, the margin is wider.
Average position
The order in which your brand appears compared with the competitors mentioned. 1 means you're the first recommendation.
Share of voice
Your mentions as a share of all mentions of your brand and your competitors.
Sources and gap
The domains the models cite. The gap counts how many times they're cited in answers where your competitors appear and you don't.